Jordan 6 Illustration

Ad Concept

2021

A stylized digital illustration and advertisement concept for the Travis Scott x Air Jordan 6 “British Khaki.” The project explores the intersection of high-end sneaker culture and military aviation aesthetics through hand-drawn digital artistry.

Software Used

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Taking flight

  • Digital Illustration: Hand-drew the silhouette and fine details in Procreate, focusing on capturing the unique textures of the suede, stash pockets, and glow-in-the-dark elements that define the shoe.

  • Thematic Inspiration: Drew direct inspiration from Military Air Force aesthetics. The color grading and atmospheric composition were designed to mimic the high-contrast, utilitarian feel of an airfield.

  • Typography & Design: Selected a custom typeface inspired by military runway and stencil markings. This choice reinforces the “Flight” heritage of the Jordan brand while grounding the collaboration in its specific tactical theme.