Sunday Night Football, NBC Sports

Show Package

2024

A dynamic 3D broadcast animation package created for NBC’s Sunday Night Football, establishing the overarching look, feel, and technical framework for team-specific bump graphics throughout the NFL season.

Software Used

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Look Development & Direction:

Defined the core aesthetic inspired by modern team facilities, city personality and mascot motifs, and futuristic spatial displays to ensure each bump felt rooted in its franchise’s culture.

Hybrid 3D Pipeline:

Built foundational 3D environments in Cinema 4D with Redshift. Pioneer-tested a lightweight alternative pipeline using ZoeDepth to generate GLB 3D mesh files directly for After Effects, giving the team spatial depth and 3D camera control natively in AE.

The Result

A high-impact, scalable system of team-specific bump animations that refreshed the Sunday Night Football in-season package and equipped the entire creative team to maintain a unified visual standard week after week.